Get Do You Sincerely Want to Be Rich?: The Full Story of Bernard PDF

By Charles Raw,Bruce Page,Godfrey Hodgson

ISBN-10: 0767920066

ISBN-13: 9780767920063

within the fall of 1955, Bernard Cornfeld arrived in Paris with scant funds in his pocket and a tenuous dating with a brand new York company to promote mutual cash out of the country. Cornfeld, a former psychologist and social employee, knew the best way to make neighbors quick and shortly special teams of people that may possibly support him satisfy his monetary targets: American expatriates who have been trying to construct their very own fortunes and servicemen in a foreign country who enjoyed to stay high-rolling lives and spend funds. utilizing the 1st team as door-to-door salesmen and the second one workforce as his gullible objective, Cornfeld equipped a multi-billion-dollar and multi-national corporation, recognized for its salesmen’s profitable one-line pitch: “Do you clearly are looking to be rich?” during this eye-opening but wonderful publication, an award-winning “Insight” staff of the London Sunday Times examines Cornfeld’s remarkable scheme, a vintage instance of fine, out of date American enterprise gumption and guile.

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Do You Sincerely Want to Be Rich?: The Full Story of Bernard Cornfeld and I.O.S. (Library of Larceny) by Charles Raw,Bruce Page,Godfrey Hodgson


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